Personal Data You Provide
We may collect the following personal data that you voluntarily provide to us in using our Site and Services:
- Registering for an Account. Certain circumstances require the creation of an account, such as submitting forms to certain departments. If you register an account, you will provide us with your name, company name, position title, and business email.
- Sign In. When you sign into your account, you will provide us with your username and password.
- Product Inquiry. If you would like to receive information on our products and solutions, you will provide us with your company name, full name, postal address, phone number, and email via a form submission. In some cases we may request additional information such as request type, product serial number, among other information.
- Contact Us. If you contact us, you will provide us with your company name, full name, postal address, phone number, and email address via a form submission.
- Sign Up for Email and Newsletters. If you sign up to receive emails from us or subscribe to our News, you will provide us with your name, email address, and company name via a pop-up submission box. To unsubscribe from our marketing emails, please click the unsubscribe link included in the footer of our emails. You also may submit a request to us at [firstname.lastname@example.org].
- Careers. If you apply for a job with us, you will provide us with your full name, email address, phone number, and any other information you may include in your resume.
Personal Data as You Navigate Our Site
- Usage Information. For example, the pages on the Site you access, the frequency of access, the amount of time you spend on the Site, and what you click on while on the Site.
- Device Information. For example, hardware model, operating system, application version number, and browser.
- Mobile Device Information. Aggregated information about whether the Site is accessed via a mobile device or tablet, the device type, and the carrier.
- Location Information. Location information from Site visitors on a city-regional basis.
For more information on our cookie usage see our “Cookies and Other Tracking Technologies” section below.
Personal Data We Collect About You from Other Sources
In some cases, we may receive personal data about you from other sources. This includes government entities, advertising networks, data brokers, operating systems and platforms, mailing list providers, social networks and advertising and marketing partners.
- Process your account registration;
- Process and fulfill your order using information provided by you in your Product Inquiry;
- Review your job application;
- Email you our PowerPress News updates;
- Contact you regarding our products and services that we feel may be of interest to you;
- Communicate with you about our Site or Services or to inform you of any changes to our Site or Services;
- Provide support;
- Maintain and improve our Site and Services;
- Protect the security and integrity of our Site and Services;
- Defend our legal rights and the rights of others;
- Fulfill any other purposes for which you provide it, or any other purpose we deem necessary or appropriate;
- Efficiently maintain our business; and
- Comply with applicable law.
- With vendors who perform data or Site-related services on our behalf (e.g., email, hosting, maintenance, backup, analysis, etc.);
- With vendors to prepare, deploy and analyze advertising content;
- To the extent that we are required to do so by law;
- In connection with any legal proceedings or prospective legal proceedings;
- To establish, exercise, or defend our or a third party’s legal rights, including providing information to others for the purposes of fraud prevention;
- With any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal data where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal data;
- With any other person or entity as part of any business or asset sale, equity transaction, merger, acquisition, bankruptcy, liquidation, or similar proceeding, or in preparation for any of these events;
- With any other person or entity where you consent to the disclosure; and
- For any other purpose disclosed by us when you provide the personal data or for any other purpose we deem necessary, including to protect the health or safety of others.
- Estimate audience size and usage patterns;
- Understand and save your preferences for future visits, allowing us to customize the Site and Services to your individual needs;
- Advertise new content and services that relate to your interests;
- Keep track of advertisements and search engine results;
- Compile aggregate data about site traffic and site interactions to resolve issues and offer better site experiences and tools in the future; and
- Recognize when you return to the Site.
How You Can Opt Out of Cookies
You can block Cookies by changing your Internet browser settings to refuse all or some Cookies. If you choose to block all Cookies (including essential Cookies) you may not be able to access all or parts of the Site.
You can opt out of Cookies set by specific entities by following the instructions found at these links:
- Google: https://adssettings.google.com
Advertising Industry Resources
You can understand which entities have currently enabled Cookies for your browser or mobile device and how to opt out of some of those Cookies by accessing the Network Advertising Initiative’s website or the Digital Advertising Alliance’s website. For more information on mobile specific opt-out choices, visit the Network Advertising Initiative’s Mobile Choices website.
Please note these opt-out mechanisms are specific to the device or browser on which they are exercised. Therefore, you will need to opt out on every browser and device that you use.
Some internet browsers incorporate a “Do Not Track” feature that signals to websites you visit that you do not want to have your online activity tracked. Given that there is not a uniform way that browsers communicate the “Do Not Track” signal, the Site does not currently interpret, respond to or alter its practices when it receives “Do Not Track” signals.
The CCPA defines “personal information” to mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household. Personal information does not include publicly available, deidentified or aggregated information or lawfully obtained, truthful information that is a matter of public concern. For purposes of this “Notice to California Residents” section we will refer to this information as “Personal Information.”
Notice at of Personal Information
- Identifiers (name, alias, postal address, online identifier, Internet Protocol address, email address, account name, or other similar identifiers);
- Unique personal identifiers (device identifier; cookies, beacons, pixel tags, mobile ad identifiers, or other similar technology; customer number; telephone numbers, or other forms of persistent or probabilistic identifiers that can be used to identify a particular consumer or device);
- Personal information described in California’s Customer Records statute (California Civil Code § 1798.80(e)) (telephone number, education, employment, employment history);
- Characteristics of protected classifications under California or federal law, if voluntarily provided by you when applying for employment (race, color, sex/gender (including pregnancy, childbirth, breastfeeding and/or related medical conditions), gender identity/expression, national origin, disability (mental and physical including HIV/AIDS, cancer, and genetic characteristics), citizenship status, military or veteran status);
- Commercial information (products or solutions purchased, obtained or considered; or other commercial information);
- Internet or other electronic network activity information (information regarding consumer’s interaction with website or advertisement);
- Professional or employment-related information (including employment history);
- Education information; and
- Sensitive Personal Information. Account log-in in combination with any required security or access code, password, or credentials allowing access to an account; racial or ethnic origin if voluntarily provided by you when applying for employment.
We may collect Personal Information directly from California residents and from advertising networks, internet service providers, data analytics providers, government entities, and operating systems and platforms. We do not collect all categories of Personal Information from each source.
In addition to the purposes stated above in the Section “How We Use Your Personal Data” we currently collect and have collected the above categories of Personal Information for the following business or commercial purposes:
- Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
- Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
- Debugging to identify and repair errors that impair existing intended functionality
- Short-term, transient use, including, but not limited to, nonpersonalized advertising shown as part of your current interaction with us, provided that your Personal Information is not disclosed to another third party and is not used to build a profile about you or otherwise alter your experience outside the current interaction with us
- Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling claims or orders, verifying customer information, processing payments and providing financing for your company orders, providing analytic services, or providing similar services
- Providing advertising and marketing services, except for cross-context behavioral advertising, to you provided that, for the purpose of advertising and marketing, our service providers and/or contractors shall not combine the Personal Information of opted-out consumers that the service provider or contractor receives from us, or on our behalf with Personal Information that the service provider or contractor receives from, or on behalf of, another person or persons or collects from its own interaction with you
- Undertaking activities to verify or maintain the quality or safety of the Site
Disclosure of Personal Information
|Category of Personal Information||Categories of Recipients|
|Unique personal identifiers (device identifier; cookies, beacons, pixel tags, mobile ad identifiers, or other similar technology; customer number; telephone numbers, or other forms of persistent or probabilistic identifiers that can be used to identify a particular consumer or device)||Data analytics providers|
|Identifiers (name, alias, postal address, online identifier, Internet Protocol address, email address, account name, or other similar identifiers)||PSI|
|Personal information described in California’s Customer Records statute (California Civil Code § 1798.80(e)) (telephone number, education, employment, employment history)||Payroll service provider|
|Characteristics of protected classifications under California or federal law, if voluntarily provided by you when applying for employment (race, color, sex/gender (including pregnancy, childbirth, breastfeeding and/or related medical conditions), gender identity/expression, national origin, disability (mental and physical including HIV/AIDS, cancer, and genetic characteristics), citizenship status, military or veteran status)||Payroll service provider|
|Commercial information (products or solutions purchased, obtained or considered; or other commercial information)||PSI|
|Internet or other electronic network activity information (information regarding consumer’s interaction with website or advertisement)||Data analytics providers|
|Professional or employment-related information (including employment history)||Payroll service provider|
|Education information||Payroll service provider|
|Sensitive Personal Information (account log-in; racial or ethnic origin if voluntarily provided by you when applying for employment)||Payroll service provider; Warranty Portal service provider|
Retention of Personal Information
We retain your Personal Information for as long as necessary to fulfill the purposes for which we collect it, such as to provide you with the service you have requested, and for the purpose of satisfying any legal, accounting, contractual, or reporting requirements that apply to us.
If you are a California resident, you have the following rights with respect to your Personal Information:
- The right to know what Personal Information we have collected about you, including the categories of Personal Information, the categories of sources from which we collected Personal Information, the business or commercial purpose for collecting, selling or sharing Personal Information (if applicable), the categories of third parties to whom we disclose Personal Information (if applicable), and the specific pieces of Personal Information we collected about you;
- The right to delete Personal Information that we collected from you, subject to certain exceptions;
- The right to correct inaccurate Personal Information that we maintain about you;
- If we sell or share Personal Information, the right to opt out of the sale or sharing;
- If we use or disclose sensitive Personal Information for purposes other than those allowed by the CCPA and its regulations, the right to limit our use or disclosure; and
- The right not to receive discriminatory treatment by us for the exercise of privacy rights the CCPA confers.
How to Submit a Request to Know, Delete, and/or Correct
You may submit a request to know, delete, and/or correct by emailing us at email@example.com or by calling us toll free at 1.630.350.9400.
If you are submitting a request on behalf of a California resident, please submit the request through one of the designated methods discussed above. After submitting the request, we will require additional information to verify your authority to act on behalf of the California resident.
Our Process for Verifying a Request to Know, Delete, and/or Correct
We will comply with your request upon verification of your identity and, to the extent applicable, the identity of the California resident on whose behalf you are making such request. Our verification process may differ depending on whether you maintain a password-protected account with us.
If you maintain a password-protected account, we may verify your identity through existing authentication practices available through your account. Prior to disclosing or deleting the Personal Information, we will ask you to re-authenticate yourself with respect to that account.
If you do not maintain a password-protected account, or if you are an account-holder but we suspect fraudulent or malicious activity with your account, we will verify your identity either to a “reasonable degree of certainty” or a “reasonably high degree of certainty” depending on the sensitivity of the Personal Information and the risk of harm to you by unauthorized disclosure, deletion, or correction as applicable. To do so, we will ask you to verify data points based on information we have in our records concerning you.
Right to Opt Out of Sale or Sharing of Personal Information
We do not sell or share Personal Information as it is defined in the CCPA. However, you may exercise your right to opt out of sales in the event that we subsequently decide to sell or share Personal Information. If we elect in the future to sell or share Personal Information and if we at any time receive direction from you not to sell or share your Personal Information, we will not sell or share your Personal Information that is subject to the CCPA, if any, unless you subsequently provide express authorization for such activity.
Shine the Light Law
If you are a California resident, California Civil Code § 1798.83 permits you to request information regarding the disclosure of your personal information by us to third parties for the third parties’ direct marketing purposes (as those terms are defined in that statute). To make such a request, please send an email to firstname.lastname@example.org with the subject line “Shine the Light Request.”